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With the present state of economy we are facing the worst job market since the Great Depression. I can’t stress enough the importance of networking. We are currently living in a time where it is more important who you know, rather than what you know. I am not underestimating one’s knowledge, however it is valuable to network and reach out to others. Think about the following situation, you are a business owner of a large sales company and you are looking to hire a new account executive to manage your sales accounts. You are faced with two possible options:
- Try to hire the best possible candidate through job postings, hiring a recruiter, and other forms of selecting the best candidate.
- Reach out to a few of your peers (David, Betty, and Marie) that have a large network and have affiliates with the neighboring universities where you can find an excellent candidate that is approaching graduation.
Which option would you choose? I personally would rather hire a potential candidate from the recommendations of David, Betty, or Marie.
